Privacy policy

How RateZa ("we") handles information on this site.

Business owners

When you buy a page we collect your email address, your page settings (such as business name, logo and Google review link) and payment references from Razorpay. We do not receive or store your card, UPI or bank details; Razorpay processes payments.

Customers who rate a business

When someone rates a business, we store the star rating, the time, and whether they used a phone or computer. If they send private feedback, we also store the name, message and (if they choose to share it) phone number they enter. This information is shown only to the business owner through their private dashboard. We store a scrambled version of the visitor's IP address to prevent spam; we cannot read the original address from it.

How we use information

• To run the service, show feedback to the business and prevent abuse
• To email business owners their dashboard link and important service updates

We do not sell personal information. Customers who rate a business are never tracked for advertising.

Reading feedback with AI

If the business has RateZa AI switched on, we send the text of the feedback message to Google's Gemini API so it can sort the message into a topic, write a one-line summary and draft a reply the owner can edit and send.

We currently use Google's free API tier. Under Google's terms for that tier, Google may use the text we send to improve its services, and it may be reviewed by people at Google. Because of this, we send as little as possible: only the words of the message itself. Never a name, never a phone number, and never anything identifying the business. If you would rather your words did not go to Google at all, write your feedback without personal details, or ask the business to switch this off.

Phone numbers and email addresses typed inside the message itself are replaced before it leaves us. The AI is only used to read feedback that has already been given; it does not decide anything about a customer, and it never contacts anyone. The customer's original words stay the record, and anything the AI adds is clearly marked in the owner's dashboard.

Business owners can switch this off at any time in their dashboard settings. With it off, no feedback text leaves our database.

Connecting your Google Business Profile

A business owner can choose to connect the Google account that manages their Business Profile. We then receive the account's email address and access to the Business Profiles it manages, and we use that access only to find the owner's listing and show it in their dashboard. We do not use it for advertising, we do not sell it, and we do not share it with anyone else. The access key Google gives us is stored encrypted.

The owner can disconnect at any time from the dashboard, or in their Google Account under Security, Third-party connections. Disconnecting tells Google to withdraw our access and deletes the connection from our database.

RateZa's use and transfer of information received from Google APIs follows the Google API Services User Data Policy, including the Limited Use requirements.

Advertising and measurement

Our own marketing pages (the home page, pricing, and the pages about us and our policies) use the Meta Pixel so we can see whether our ads on Facebook and Instagram lead to purchases. When you visit these pages, Meta may set cookies and receive information such as the pages you view, your browser and device, and whether you bought a page and for how much. We do not send Meta your email address or name.

The pixel is never used on a business's rating page, on dashboards, or anywhere a customer leaves feedback. You can manage how Meta uses this information in your Facebook ad settings, or block it with your browser's privacy settings.

Service providers

We use Cloudflare to host the service and store data, Razorpay to take payments, an email provider to send dashboard links and weekly reports, and Google (Gemini API) to read feedback text when RateZa AI is switched on, and Meta to measure our own advertising. Data sent to these providers may be processed outside India.

Keeping and deleting data

We keep data while the page is active. Phone numbers attached to feedback are deleted after 12 months. A business owner can ask us to delete their page and its feedback, and anyone who left feedback can ask us to delete it, by emailing support@rateza.net.

Contact

RateZa, Bangalore, Karnataka, 560075, India. Email support@rateza.net.